Below are the initial hair and make-up designs I drew up - and which were then brought eerily to life by my amazing team of Nina Butkovich-Budden and Issidora.
Below is my initial concept visual for The Toy Bride's Lounge set - which Tom Lally elaborated into his awesome production design, which in turn formed the basis for the finished full-size sets . . .
The sets for The Toy bride was massively inspired by dollhouses for early 60s fashion dolls - which were made from stiff "snap-back" cardboard, and required assembly from the little girls that played with 'em . . .
So, aside from some vintage plastic props, everything in The Toy Bride's lounge was created from paper and card - and especially designed ahead of time to feature the Velvet Code insignia everywhere, as if it was the name of the toy manufacturer for our Toy Bride and Groom . . .
The Toy Bride herself appears throughout her abode in hand-drawn, fashion drawing style cameo paintings and illustrations - a nod both to toy manufacturing design of the early 60s, and classic Vogue illustrations of that era . . .She is a swingin' 60s fashion gal after all!
I drew up all the concept art before it was rendered into graphic, life-size form across the interior design of The House of Dreams by Tom Lally - and shipped over in printed rolls from Dublin before being assembled like flat-pack furniture in our studio in London! The Toy Bride's TV, phone, magazines - even her Tiki Bar. Everything. Quite a pain-stakin' feat of paper engineering!
Tom also designed the Andy Warhol-inspired print for The Toy Bride's unicorn room - a butterfly-like print featuring her pink stilettos, and repeated into infinity . . .
